<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0">
    <channel>
        <title>How You Can Create Advertising That Really Works</title>
        <description>Three samples from the highly acclaimed &quot;How You Can Create Advertising That Really Works&quot; audio seminar.  The three samples include &quot;A Proven Formula for Writing Great Advertising Copy&quot;, &quot;How To Track Your Advertising&quot;, and &quot;Generational Marketing&quot;.</description>
        <link>http://createadsthatwork.com/</link>
        <category domain="">Podcast</category>
        <copyright>Star Communications 2009</copyright>
        <language>en-us</language>
        <lastBuildDate>Mon, 26 Jan 2009 15:37:15 -0600</lastBuildDate>
        <managingEditor>billgrady@createadsthatwork.com</managingEditor>
        <pubDate>Mon, 26 Jan 2009 15:36:04 -0600</pubDate>
        <webMaster>billgrady@createadsthatwork.com</webMaster>
        <generator>FeedForAll v2.0 (2.0.2.9) http://www.feedforall.com</generator>
        <image>
            <url>http://createadsthatwork.com/advertisingthatreallyworks.jpeg</url>
            <title>How You Can Create Advertising That Really Works</title>
            <link>http://createadsthatwork.com/</link>
            <description>Three samples from the highly acclaimed &quot;How You Can Create Advertising That Really Works&quot; audio seminar.  The three samples include &quot;A Proven Formula for Writing Great Advertising Copy&quot;, &quot;How To Track Your Advertising&quot;, and &quot;Generational Marketing&quot;.</description>
            <width>120</width>
            <height>110</height>
        </image>
        <item>
            <title>How to Write Great Ad Copy - CreateAdsThatWork.com</title>
            <description>During this Free 6 Minute Sample from &quot;How You Can Create Advertising That Really Works&quot;, you&apos;ll learn what 3 keys you&apos;ll need to advertise your small business successfully.  You&apos;ll also hear the typical formula that many small businesses use for their message, hear an example of the correct formula used by a successful, well-known national advertiser, and you&apos;ll learn how you can apply this formula to create an effective message for your small business.</description>
            <link>http://createadsthatwork.com/</link>
            <author>billgrady@createadsthatwork.com</author>
            <category domain="">Podcast</category>
            <comments>http://createadsthatwork.com/sitemap.html</comments>
            <enclosure url="http://createadsthatwork.com/threekeyssample.mp3" length="6046521" type="audio/mpeg"/>
            <guid isPermaLink="true">http://createadsthatwork.com/threekeyssample.mp3</guid>
            <pubDate>Sun, 18 Jan 2009 23:29:20 -0600</pubDate>
        </item>
        <item>
            <title>Tracking Your Advertising - CreateAdsThatWork.com</title>
            <description>How Do You Know If Your Advertising Is Working? Stop Guessing and Become a Relentless Ad Tracker.  During this Free 4 Minute Sample from &quot;How You Can Create Advertising That Really Works&quot; you&apos;ll hear tracking ideas that everyone can use, learn why tracking your advertising will eliminate the waste, learn how tracking your advertising will give you important customer feedback, and learn why you should track the ads from your competition.</description>
            <link>http://createadsthatwork.com/</link>
            <author>billgrady@createadsthatwork.com</author>
            <category domain="">Podcast</category>
            <comments>http://createadsthatwork.com/sitemap.html</comments>
            <enclosure url="http://createadsthatwork.com/trackyourads.mp3" length="3116462" type="audio/mpeg"/>
            <guid isPermaLink="true">http://createadsthatwork.com/trackyourads.mp3</guid>
            <pubDate>Sun, 18 Jan 2009 23:29:19 -0600</pubDate>
        </item>
        <item>
            <title>Generational Marketing - CreateAdsThatWork.com</title>
            <description>Since people are products of the era they grew up in, it&apos;s possible to predict how a particular age group will respond to a message.  You can do this with generational marketing, which is another way you can effectively to turn shoppers into buyers.  Generational marketing is advertising that connects your product or service with the values and life experiences of the consumer. As an advertiser it&apos;s important to know that each generation responds to it&apos;s own type of advertising and each are very different.  By creating a message that is uniquely designed for the generation that&apos;s most important to you, you&apos;ll reach them more directly by connecting your products or services to their values.  In this free audio seminar, you&apos;ll learn how to create advertising and marketing effectively for these generations:  Millennials AKA Generation 2001 (Born after 1980). Gen Xers AKA Baby Busters (Born between 1965 and 1980), Baby Boomers (Born between 1946 and 1964), and Mature Citizens (Born before 1945).</description>
            <link>http://createadsthatwork.com/</link>
            <author>billgrady@createadsthatwork.com</author>
            <category domain="">Podcast</category>
            <comments>http://createadsthatwork.com/sitemap.html</comments>
            <enclosure url="http://createadsthatwork.com/whoarethesepeople.mp3" length="17072993" type="audio/mpeg"/>
            <guid isPermaLink="true">http://createadsthatwork.com/whoarethesepeople.mp3</guid>
            <pubDate>Sun, 18 Jan 2009 23:12:50 -0600</pubDate>
        </item>
    </channel>
</rss>
